It’s impossible to miss how coffee culture has exploded across Ireland in recent years. It is now at a level where businesses simply have to offer a high standard in choice, presentation and taste and a crucial part of this offering includes well-trained and passionate barista-skilled staff. Read on to see why your business should invest in barista training.
Not just for the hipsters
One in three Irish people now buys a coffee at least once a day according to a survey by Allegra World. ‘Latte art’, ‘flat-white’ and ‘micro-roastery’ are now common words in most consumer’s vocabularies and it is vital businesses meet this awareness and demand for high quality coffee with the same enthusiasm. Consumers take their coffee seriously and have more appetite than ever for a top-quality product and service. Increasingly, this demand is moving out of bespoke gourmet coffee shops and across all hospitality businesses including hotels, restaurants and even pubs.
Invest in your investment
As mentioned above, hospitality businesses of all types and levels are being moved by customer demand. This means a lot of spending upfront on expensive expresso machines, appropriate dishware and quality coffee beans. It should go without saying, it’s pointless flashing the cash on all the above necessities and accessories if there is no one within your business who can actually use them.
Going the extra mile
Making a coffee is itself an art, and that’s before you even get started on actual latte art. It takes time and precision, just like a great cocktail or standout plate of food. Of course, there are standard steps to follow but customers are no longer looking for a simple caffeine hit but instead for a high level of creativity, flair and flavour. Sure, staff can learn what buttons to press but true barista skills go far beyond that. A fully trained barista adds far more to your business than just a set of hands to make coffee but can transform your entire customer experience. Not only will your customers appreciate the superior taste of your product but they’ll love the added showmanship of a true barista creating their beverage. On top of all this, true coffee lovers will appreciate the knowledge and insight a true professionally trained barista can offer.
Excel Recruitment are delighted to launch The Irish Barista School. For more information or to organise barista training for yourself or your staff, visit www.irishbaristaschool.com or call 01-2150001.
